How to Send Personalized Emails at Scale with Gmail Add-ons
Published 5/5/2025
Updated 5/5/2025
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If you're sending outreach emails, newsletters, or updates, doing it manually is inefficient. Google Workspace add-ons like Mailmeteor, GMass, and YAMM (Yet Another Mail Merge) can help you send personalized messages in bulk — right from Gmail.
✉️ Why Use Gmail Mail Merge Tools?
- Send 100s or 1000s of emails that look personal
- Track opens, clicks, and bounces
- Avoid sending from third-party platforms
- Stay inside your trusted Gmail interface
🧰 Tools You Can Use
1. Mailmeteor
- Privacy-first, no data stored on external servers
- Works directly with Google Sheets
2. GMass
- Powerful scheduling, sequences, and auto follow-ups
- Great for cold email outreach
3. Yet Another Mail Merge (YAMM)
- Clean UI, popular among educators and nonprofits
- Tracks email metrics in Google Sheets
⚙️ How to Use (Step-by-Step)
- Create a Google Sheet with columns: First Name, Email, Custom Message, etc.
- Install your chosen mail merge add-on from the Marketplace
- Open Gmail → compose an email using placeholders like
{{First Name}}
- Launch the add-on → select your Sheet → match columns
- Preview → Send → Track performance
📈 Use Cases
- Cold outreach to potential customers
- Event invites or webinar follow-ups
- Student updates or school newsletters
- Personalized survey requests
🧠 Tips to Avoid Spam Filters
- Limit batch sizes (under 500 emails/day for regular Gmail)
- Use text-heavy templates with minimal links
- Warm up new accounts before sending at scale
✅ Summary
Gmail add-ons let you run full-scale email campaigns with personalization, tracking, and zero hassle. You don’t need external tools — just Sheets, Gmail, and the right add-on.
Find your next email tool on AddonsHunt.com.
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